Storm Intelligence
Intel Blog
Market analysis, contractor guides, and storm intelligence – all driven by real NOAA data.
Field Guide to Documenting Soft-Metal Hail Damage: Gutters & Trim
Stepwise field protocols to record soft-metal hail damage on gutters, HVAC caps, flashings, and trim. Photo angles, scale refs, GPS/EXIF, and sample notes.
ROI of a $499 Storm Lead: Three Crew-Size Scenarios Explained
Practical ROI math for a $499 storm lead. Three crew-size scenarios show break-even close rates, required job values, and tactical steps to protect margin.
Aug 17–24, 2026 Storm Activity – Hail Across Central Plains
15 hail events detected Aug 17–24, 2026 across CO, KS, NE, SD, MS. Hail up to 4.0 inches. Event-level addresses and areas for canvass prioritization now.
Roof Inspection Photo Protocol After 2+ Inch Hail – Field Guide
Step-by-step photo checklist for roof inspections after 2-inch-plus hail. Shot types, framing, GPS metadata, and insurer-ready captions to speed claims.
How a Storm 20 Miles Away Still Moves Roofing Leads and Jobs
Storms missing a metro by 20 miles still create claims, adjuster traffic, and inbound calls. Field tactics, mapping cues, and a 72-hour conversion window.
New England Hail Risk: Rare Events, Contractor Gaps and Lead Shortages
Rare New England hail causes concentrated damage. Staffing, lead-generation, and workflow gaps leave many roofing contractors unable to scale after storm.
How to Handle Leads Already Under Contract With Another Contractor
How roofers should handle a homeowner already under contract. Verify the deal, document hail with NOAA radar evidence, preserve rapport, and plan follow-up.
Hail and severe storms: July 30–August 6, 2026 weekly digest
Fifteen hail events July 30–Aug 6, 2026. Emporia, KS 4.09 in (4,460 addresses) and Sapello, NM 2.25 in (4,271 addresses) are priority canvass targets. Crews advised.
Great Lakes Hail Timing: Lake-Effect Storms and Crew Scheduling
Guidance for roofing contractors on timing of lake-effect hail in the Great Lakes. Use NWS warnings, NEXRAD radar, and shore observations to time pre-staging and crew moves.
Rural vs Suburban Hail Canvass: Timing, Routes, and Crew Metrics
Compare crew output, travel times, and staging for rural versus suburban hail canvasses. Metrics, NOAA radar reference, and timing rules for roofing crews.
July 20–27, 2026 Hail Digest: 15 Events, Four 4-inch Reports
July 20–27, 2026 storm digest: 15 hail events, four 4.00-inch detections, 5,213 addresses affected. Clusters in MN, SD, IA; two spotter-verified cases.
Arizona & New Mexico Hail: Low Frequency, High-Value Leads Guide
Playbook for contractors in Arizona and New Mexico: timing, radar cues, pre-deploy ranges, rapid canvass tactics and NOAA-linked documentation steps now.